Privacy Policy

1. Who we are

RealMaster Alpha Realty Inc. ("we", "us", "the brokerage") is a real estate brokerage licensed in the Province of Alberta, with offices in Edmonton and Calgary. This policy explains how we handle personal information collected through this website and in the course of providing brokerage services.

2. What we collect

• Information you give us — your name, contact details, property address, and anything you include in an email or a form you send us.
• Transaction information — information required to represent you in a purchase, sale, lease or management mandate, including identification collected to meet our obligations under FINTRAC and the Real Estate Act rules.
• Tenant application information — where you apply for a rental we manage: identification, employment and income information, credit information and landlord references, collected with your consent.
• Website information — standard server logs and, where enabled, analytics about pages visited. We do not use this website to build advertising profiles.

3. Why we collect it

We collect personal information to provide the service you asked for, to meet legal and regulatory obligations that apply to a licensed Alberta brokerage, and to contact you about your file. We do not sell personal information.

4. Who we share it with

• The other parties and brokerages necessary to complete your transaction, and your lawyer, lender or inspector where you have asked us to coordinate with them.
• Service providers who process information on our behalf under contract, including the RealMaster platform operated by RealMaster Technology Inc.
• Regulators, including the Real Estate Council of Alberta, and other authorities where the law requires disclosure.

5. Trust and financial information

Banking details you provide for deposits or disbursements are used only for that purpose and are retained as part of the transaction record required of a brokerage. We do not publish our own trust account coordinates on this website, and we will never ask you to change banking details by email alone.

6. Retention

Transaction records are retained for the period required by the Real Estate Act rules and by tax and anti-money-laundering legislation. Enquiries that do not become transactions are retained only as long as needed to respond to them.

7. Your rights

Under Alberta's Personal Information Protection Act you may request access to the personal information we hold about you and ask us to correct it. Write to admin@alpharealtyinc.ca and we will respond within the time the legislation allows.

8. Contact

Questions about this policy, or about how we handle your information, go to admin@alpharealtyinc.ca or 587-800-3686.